Podcast Episodes

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A Real Estate Agent’s Perspective

 

In this episode Tony McDonnell and I will talk about how Home Stagers might approach Real Estate Agents, which agents to target, how to stand apart, the #1 misconception agents have about staging and what to do if agents don’t get back to you.

 

 

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Pricing Strategies for Home Stagers

 

In this episode Catherine Lewis Brown and I will be talking about pricing strategies for Home Stagers. Pricing can be challenging for both new and seasoned stagers. Many stagers feel lost when it comes to setting prices that result in profitability. And let’s face it- profitability is Queen, right??? Join us as we discuss strategies that you might implement when setting and raising your prices.

 

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Mental Toughness Through Change

 

In this episode I would like to talk with you about how to be mentally tough in times of change. As entrepreneurs we often have to navigate change in order to continue to grow.

 

 

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Building a Home Staging Biz

 

In this episode Jennie Norris and I will be talking about how she rebuilt her Home Staging Business when she moved from California to Colorado and her best tips on building a staging biz.

 

 

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Branding Wonderful Powerful Authentic YOU

 

In this episode I share insights on why it is more important than ever to build your following of ideal clients by understanding deeply who they are and conveying effectively who you are so that they choose you. People choose to work with people they know, like and trust. Learn how you can differentiate yourself from the competition, rise above the noise and become the “go to” stager or designer in your area

 

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Create a Thriving Community of Ideal Clients

 

In this episode Judy Weber and I discuss how to build more engagement and create a thriving community of ideal clients.

 

 

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Amp Up Your Visibility

 

In this episode I talk with you about visibility and why it is more important than ever to be strategic about how you “show up”, who you show up in front of and why your message needs to speak clearly to your ideal clients -so that they see that you as the perfect choice for them.

 

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Linked In to Grow Your Business

 

In this podcast episode I talk with Sarah Santacroce, Linked in specialist and heart centered businesswoman.

Join us as we discuss everything from the gentle business revolution to how to strategically use Linked In to grow your Interior Design and Home Staging Business.

 

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Design for Today Collaborative

 

In this podcast episode I talk with Debbe Daley and Wendy Woloshchuk about our newly formed Design for Today Collaborative as well as our upcoming event on Social Media Marketing, List Building and Networking at the Boston Design Center on November 21, 2019

Join us as we discuss strategies that will help you turn followers into paying clients.

 

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Vacation Rental Design

 

In this episode I talk about building a Vacation Rental Design Business with Jessica Duce.

Jessica has been in the Interior Design business for 15 years. She stumbled into vacation rental design 4 years ago and loves it. Her experience in residential and commercial design compliments the hospitality needs of this niche. Jessica sees VRD as a great new way to service her clients at all levels. And she is going to share her secrets for carving her way into this stream of income.

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Websites and What You Need to Know

 

In this podcast episode I talk with Orlando Reyes about what you need to know about building or updating your website.

Join us as we discuss everything from domain names to hosting providers to optimizing SEO (search engine optimization) and how your website can be instrumental in building your email list and turning cold leads into warm leads.

 

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Luxury Home Staging

 

In this podcast episode I talk with Birgit Anich about Luxury Home Staging.

Join us as and learn what it takes to position yourself as a luxury home staging specialist in your local market.

 

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Deliver First Class Service

 

In this episode Wendy Glaister shares her philosophy on delivering first class service to her design clients.

Join us as we talk about what Wendy does to “wow” her clients, make them feel special and treat them exceptionally well so that they feel incredibly valued and important.

 

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Instagram Strategies that Rock

 

In this episode I talk with Mark McDonough about Instagram Strategies That Rock.

Join us as we talk about how to use this social media platform in order to grow your Interior Design or Staging Business.

 

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Sleep Well with Solid Contracts and Processes

 

In this episode Debbe Daley of Debbe Daley Designs, Wendy Woloshchuk of Details Full Service Interiors and I are going to discuss some of the things that may come up in your design or staging business that may cause you to want to reconsider your processes or contracts so that you feel prepared for situations that you hadn’t thought about.

 

 

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Profitability in a Changing Design World

 

In this episode Veronica Solomon discusses Profitability in a Changing Design World. Join us as we talk about how Veronica, an incredibly talented and self taught designer, stays profitable by running her business her way.

 

 

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Insights from a Well Designed Business

 

In this episode LuAnn Nigara shares insights that she has learned from interviewing hundreds of Interior Designers and Home Stagers on her Insights from a Well Designed Business.

Join us as we talk about what makes these leaders in the design field so successful.

 

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Building A Lucrative Staging Consult Biz

 

In this episode Bobbie McGrath shares her secrets to building a lucrative  occupied consult biz.

Join us as we talk about how this simple, low overhead business model can be your secret weapon to creating more revenue-the easy way.

 

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7 Steps to Enlist Real Estate Agents

 

Learn how to build your Home Staging Business by enlisting Real Estate Agents to use your consult services and promote you to their sellers.

 

 

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The Benefits of Group Coaching

 

In this episode Laurie Mattson, Jennifer Dorsey and Tamara Grant discuss the benefits of Group Coaching.

Join us as we discuss how being in my group coaching program has impacted their business.

 

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Psychological Selling

 

In this episode Dr. Nancy Zare shares her model for psychological selling.

Join us as Nancy enlightens us on why identifying and understanding different personality types helps us to build better relationships and “sell” our services more effectively.

 

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A Fun Overview of Feng Shui

 

In this episode Christina Rodriguez enlightens us on the principles of feng shui.

Join us as we talk about how the flow of “chi” energy in your home effects money, success, romance and so much more. And learn how you might use these concepts in staging or design jobs.

 

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The Marketing Journey

 

In this episode Michelle Binette discusses her journey from a marketing career to an Interior Design business.

Join us as Michelle shares her golden nuggets of wisdom on the path to build her career.

 

 

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Marketing Your Interior Design Business

 

In this episode Claire Jefford  discusses how she found and embraced proven marketing strategies that have helped her grow her Interior Design Business.

Join us as we talk about how to become more compelling in your marketing by finding what works for you.

 

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How Confidence Impacts Your Marketing

 

In this session Kate the Socialite and I will discuss how confidence impacts your marketing.

Join us as we talk about how to become more compelling in your marketing by overcoming fears and limiting beliefs and sharing your authentic voice.

 

 

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Mindset Hacks For Selling Your Services – Part 2

 

Marianne Cherico discusses mindset hacks that help you “sell” your services without feeling salesy. You will learn how to do a deeper dive into what your clients really want, how to be clear about the benefits that you offer, how to handle fear and so much more!

 

 

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Mindset Hacks For Selling Your Services – Part 1

 

In this episode Marianne Cherico discusses mindset hacks that help you “sell” your services without feeling salesy. You will learn how to do a deeper dive into what your clients really want, how to be clear about the benefits that you offer ,how to handle fear and so much more!

 

 

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Video Strategies That Rock

 

In this episode Tori Toth discusses specifics about how to use different video platforms to grow your business. Whether your marketing and visibility strategy focuses on You Tube, Facebook, Instagram or Linked In, it is important to be intentional about how to use each of these platforms for optimal results. You will learn best practices for leveraging video in social media and so much more!

 

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Reno Project Management

 

Join us as we discuss Debbe Daley’s approach to renovation, how she mitigates liability for contractors while overseeing projects, how packages help set up client expectations better, and so much more!

 

 

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Secrets to Buying Wholesale

 

If you would like to start buying furniture and accessories for your home staging company, this is the episode for you.

You will learn what to ask yourself before you start investing, what you will need in order to open up accounts, what home stagers should invest in, what inventory and financial management systems Michelle recommends, how to price for rental furniture and so much more!

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Write Cracklin’ Hot Copy

 

In this episode Nancy shares her best tips for creating great copy that magnetizes your ideal clients.

Learn how great copy inspires your clients to take action on their own behalf.

 

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Creating a Thriving Team Culture

 

In this episode Anthea shares her secrets on growing an incredible team by creating a stellar company culture in order to find the best employees for her thriving business.

Learn what hiring mistakes Anthea has made along the way and what she has learned from them.

 

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How To Monetize Celebrity Status

 

In this episode Rachel Moriarty talks about how she monetizes celebrity status to build her design empire.

Learn how Rachel built her business to attract high quality design clients, brand ambassadorship, licensing agreements and even an HGTV segment.

 

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Design Files E Design

 

In this episode Sheilah MacSporan, co founder of DesignFiles, discusses how edesign can help you create more business, reach more clients, build better processes, streamline your design jobs and leverage your time better.

 

 

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Strategic Social Media Strategies

 

In this session Darla Powell will discuss how she uses Strategic Social Media Strategies to build her Interior Design business as well as the businesses of other designers.

Join us as we discuss what is working today in the social media playground and how you, too can leverage these platforms.

 

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Building A Successful Design Biz In Rural Massachusetts

 

In this session  Wendy Woloshchuk talks about how she built a successful Design Business in rural Massachusetts.

Learn how Wendy built her business by creating a posse of raving local fans.

 

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Welcome To My Podcast and Mindset Hacks

 

Welcome to the first episode of Home Stagers and Designers in Fire. I am Marianne Cherico and I am delighted to be your host.

My goal is to bring you lots of valuable information that will help you grow your Home Staging and/or Design Business. This first session is a quick intro to how Mindset effects your success!

 

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