LuAnn is the co-owner of Window Works, a window treatment and awning retailer located in Livingston NJ. The author of two books, The Making of A Well-Designed Business®, for entrepreneurs committed to opening a profitable business and A Well-Designed Business® the Power Talk Friday Experts which focuses on business management for the interior design entrepreneur. Luann’s podcast, A Well-Designed Business® was named in Architectural Digest as a favorite by interior designers and is the #1 rated podcast in the design industry. An engaging and energetic key note speaker, LuAnn’s passion is helping designers be better business owners and leaders.
In this episode you will learn:
The 2 things that you need to focus on to be competitive in today’s market.
How to strategically position your services so that your ideal clients want what you are offering.
Mindset and strategy behind raising your prices.
Why being “all things to all clients” may be dulling your message and losing you jobs.
The #1 thing that you need to embrace in order to stand out in a changing online market.
How being clear about expectations helps you “sell” more ideal clients.
A really cool new trend for marketing your business on line in order to land high level clients.
How packaging your services not only helps clients be clear about your offerings, it also helps you create better boundaries.
How to “sell” with clarity.
LuAnn’s advice to new designers.
Connect with LuAnn
Website – https://luannnigara.com/
Podcast– https://luannnigara.com/a-well-designed-business/
Connect with Kate the Socialite-
Socialite Vault- https://www.socialitevault.com/
Podcast- https://www.katethesocialite.com/the-kate-show-episodes
Don’t miss this insightful show. Head over to iTunes and subscribe to Home Stagers and Designers on Fire
Xo Marianne
P.S. I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website– https://coachingbymarianne.com
Join my FB Group- Fire Up Your Home Staging Business https://www.facebook.com/groups/fireupyourhomestagingbusiness/
Visit my FB coaching page- https://www.facebook.com/CoachingByMarianneCherico/
Join my Linked in Group- Interior Redesign, Decorating and Real Estate Staging Professionals here.
