Episode 182: The 5 Pillar Series- #1 Confidence-what got you certified won’t get you profitable
Hey Home Stager, you got certified. You're talented. You love this work. So why does building a profitable business still feel so hard? In this episode, we dig into the real reason so many skilled Home Stagers stay stuck — and it has nothing to do with their staging ability. The truth is, the skillset that makes you great at staging and the skillset that builds a thriving business are two completely different things. And at the heart of the business side is something most people overlook:...
Episode 181: The Story Behind a Growing Boutique Staging Business
Want to know what it’s like to run a boutique Home Staging Company in California? Thinking about making your first hire but not sure what to focus on? Wondering what it might be like to expand into a warehouse that ticks all your boxes? In this episode I talk with Heidi Gammarano of Haus of Heidi, a boutique Home Staging and Interior Design business located in North County, San Diego. Heidi shares all of the big moves she has made in her business in the last few months and how her business...
Episode 180: Stop Blending In- Start Standing Out
Are you “doing all of the marketing” but nothing seems to be working? Do you want to stand out as a Home Stager? Would you like to be more effective when articulating your value? If you answered yes to any of these questions, you are going to love this episode with Heather Cook of The Social Stager. Heather is a brand and website strategist who spent over a decade building and running a successful Home Staging Business before transitioning into brand strategy. She shares her years of wisdom...
Episode 179: Inside a Successful Boutique Staging Company
Ever wonder what it might be like to own a “boutique” staging company? In this episode I interview Kristen and Amy, co-founders of Salt + Pine, a boutique home staging company based in Rhode Island- known for its distinctive style and strong brand presence. Together they’ve built a company that prioritizes thoughtful design, profitability, and a carefully curated client experience. Salt + Pine’s work and design perspective have been featured in publications including Apartment Therapy,...
