Claire Jefford began her award winning Interior Decorating firm in 2011 & quickly grew her business, boasting the highest reviewed design professional in the Greater Toronto area with 100 reviews. In 2017, Claire started a second business as a Business Coach.
With a background in Human Resources, Claire is passionate about having organized processes, marketing & she also loves creating videos. Audiences love Claire for her authentic personality, her helpful, straight up advice & cheeky sense of humor.
Voted #3 Top Influencer 2 years running by Modenus, Claire does speaking engagements, panel discussions & live video broadcasts from various events across North America. She also runs a highly active Facebook group, Interior Design Business Strategies, with over 3500 design professionals from around the world.
In this episode Claire discusses how she found and embraced proven marketing strategies that have helped her grow her Interior Design Business.
You will learn:
How Claire experimented with marketing strategies to find her sweet spot.
How 1 brochure landed Claire over 12 great jobs.
Claire’s 80/20 rule for effective marketing.
Time strategies Claire uses to leverage her time better and get her marketing done.
Why offering a lot of information to potential clients gets you the business.
How Claire handles fear.
Why the silent stalkers might be your best clients.
Claire’s thoughts on the new Houzz algorithm.
The #1 key to building your design business.
Claire’s You Tube Strategy.
What Claire is working on to elevate her business.
Connect with Claire
FB Group-Interior Design Business Strategies- https://www.facebook.com/groups/interiordesignbusinessstrategies/
FB- Claire Jefford Consulting- https://www.facebook.com/clairejefforddesigns/
Instagram- https://www.instagram.com/clairejefford/?hl=en
Website- https://clairejefford.com/
You Tube- Design- https://www.youtube.com/channel/UCJxutKlu354QMLn_8274iVQ
You Tube -Coaching-https://www.youtube.com/watch?v=vDYGaCbNiiA
Don’t miss this insightful show. Head over to iTunes and subscribe to Home Stagers and Designers on Fire
Xo Marianne
P.S. I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website– https://coachingbymarianne.com
Join my FB Group- Fire Up Your Home Staging Business https://www.facebook.com/groups/fireupyourhomestagingbusiness/
Visit my FB coaching page- https://www.facebook.com/CoachingByMarianneCherico/
Join my Linked in Group- Interior Redesign, Decorating and Real Estate Staging Professionals here.
