In my latest podcast episode of Home Stagers and Designers on Fire I talk with Joke Durojaiye of Genesis Home Staging in the Seattle area. Prior to launching Genesis, Joke was a licensed Real Estate Broker. Joke’s work ethic was shaped by her early years growing up in Lagos, Nigeria where she was surrounded by inspiration and an expectation of excellence.

Listen to the podcast here:


In this episode you will learn:

How growing up in Nigeria has impacted the way Joke does life and business

How Joke made six figures the first year in business

What prompted Joke to take time off when her business was thriving

How Joke won the business of Real Estate Agents

How being in the Real Estate Business helped Joke learn how to market her Staging Business

How to use email marketing effectively and what metrics to follow

A compelling question to ask yourself if your marketing isn’t working

How Joke sets up expectations for her clients and team members

Why you shouldn’t cut back on marketing in any economy

Xo Marianne

Interested in coaching with me? – Set up a complimentary coaching discovery session to see if coaching is for you!

I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!

Connect with Joke:

Website- www.genesishomestaging.com

Free One Hour Business Strategy-https://www.businessofhomestaging.com/

Connect with Marianne:

Set up a coaching discovery session to see if coaching is right for you.

Website– https://coachingbymarianne.com

Join my FB Group- Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/

FB Group-Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative

Visit my FB coaching page- https://www.facebook.com/CoachingByMarianneCherico/

Join my Linked in Group- Interior Redesign, Decorating and Real Estate Staging Professionals here

 

Episode 130: Takeaways from RESACON 2024

Episode 130: Takeaways from RESACON 2024

In this episode I talk about the numerous takeaways from attending (and sponsoring) RESACON 2024. Even though I have been in the staging business since 2005, I am always excited to learn from others and share with my coaching clients and listeners.

read more
Episode 127: Pinterest as a Marketing Strategy

Episode 127: Pinterest as a Marketing Strategy

Have you ever thought of how you might drive more traffic to your website? Do you think of Pinterest as a tool to create boards and that is it? In this episode of Home Stagers and Designers on Fire, I interview Heather Cook of The Social Stager and we do a deep dive...

read more
Episode 124: 10 X Your Real Estate Agent Referrals

Episode 124: 10 X Your Real Estate Agent Referrals

In this episode of Home Stagers and Designers on Fire I talk about how I might 10x my efforts in order to get better results winning the business of Real Estate Agents. ​Listen to the podcast below or subscribe on ​Apple​, ​Spotify​ and most major podcast platforms....

read more
Episode 118: The Importance of Email Marketing

Episode 118: The Importance of Email Marketing

Have you ever wondered where the best place to spend your time is when it comes to marketing your business? In this episode I interview Heather Cook of the Social Stager and she goes into detail about why email marketing is her #1 marketing strategy. ​Listen to the...

read more
Episode 129: Get Top Dollar for Your Staging Business

Episode 129: Get Top Dollar for Your Staging Business

​In this episode I interview Steven Denny, a partner at Innovative Business Advisors and the coauthor of the book You Don’t Know What You Don’t Know This book details the steps to take in order to build a profitable Home Staging business and one that has a strategic...

read more
Episode 123: From Home Stager to Wellness Design

Episode 123: From Home Stager to Wellness Design

In this episode of Home Stagers and Designers on Fire I talk with Kristyn Perreira of Reforma Interiors.  Her journey began with Home Staging, where her keen eye for space, color, and style earned her numerous awards and recognition. Today, she is a trailblazer in the...

read more
Episode 120: How to Explode Your Business Using AI

Episode 120: How to Explode Your Business Using AI

Have you ever wondered how AI might help you improve your design skills, work more effectively, work remotely, leverage your time or streamline your processes. Have you heard of Chat GPT but don’t really know much about other ways you might incorporate AI into your...

read more
Episode 114: How to Work with a Pro Organizer

Episode 114: How to Work with a Pro Organizer

In this episode of Home Stagers and Designers on Fire I talk with Samantha Brown, The Pro Organizers Coach. Listen in as Samantha shares valuable information from her experience as a professional organizer and decluttering specialist.

read more
Episode 111: The Pricing Conundrum for Home Stagers

Episode 111: The Pricing Conundrum for Home Stagers

Are you questioning your pricing because you are losing jobs to lower priced companies?

Do you struggle with whether or not to waste your time previewing a home because you have been burnt before?

If this is you, this podcast episode is just what you need to hear.

read more
Episode 128: Success and The Business Building Journey

Episode 128: Success and The Business Building Journey

​What does success mean to you? Are you looking to build a 7 figure business with a team? Or are you happy keeping things small and simple and making enough money to travel and do the things that tug at your heart? Success means different things to different people...

read more
Episode 125: Design Curious? This episode is for YOU!

Episode 125: Design Curious? This episode is for YOU!

Rebecca Ward has been designing in the greater Sacramento area for over 15 years. She is a Certified Interior Designer (CID), and she’s passed the National Council for Interior Design Qualification (NCIDQ) exam. In this episode we talk about how she has built her...

read more
Episode 113: Create a Menu of Services You Love

Episode 113: Create a Menu of Services You Love

In this episode of Home Stagers and Designers on Fire I talk with Julea Joseph of Reinventing Spaces. Julea is an interior stylist, Home Stager, and educator based in Chicago. She has appeared on HGTV and other media outlets as an expert in her field locally and nationally over the years.

read more