Want to know what it’s like to run a boutique Home Staging Company in California?
Thinking about making your first hire but not sure what to focus on?
Wondering what it might be like to expand into a warehouse that ticks all your boxes?
In this episode I talk with Heidi Gammarano of Haus of Heidi, a boutique Home Staging and Interior Design business located in North County, San Diego.
Heidi shares all of the big moves she has made in her business in the last few months and how her business has expanded.
Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.
In this episode we talk about:
How Heidi’s unique style helps her stand out and appeal to her 2 niche markets- shifting her vibe from the beachy area to the dessert area she serves
How Heidi rented a warehouse that fits all of her needs-close to home, a place for holding events and a “grown up” office space
How Heidi made her first hire and what she would recommend to those Stagers who are thinking of making their first hire
How Heidi is winning the business of Real Estate Agents
What a Home Stager with real authority in their market looks like
The promise Heidi made to herself about pricing and streamlining her pricing to simplify it
How Heidi has evolved as a business owner since we worked together
Xo Marianne
The Standout Stager, with Heather Cook, teaches the foundational work that must be in place before any marketing strategy will actually stick. Six lessons, one per week, starting live April 15th inside the Social Stager Club (replays available)
Here’s what the course covers:
Lesson 1: Why Nothing is Working
Lesson 2: You’re Worth More Than That
Lesson 3: Signature What?
Lesson 4: Talk Like the Expert You Are
Lesson 5: Pretty and Profitable
Lesson 6: Own That Authority
There are also two live coaching calls on April 28th and May 7th, where Heather goes through the material with members and answers questions directly. That’s a rare opportunity to get her eyes on your specific situation.
The Standout Stager is only available inside the Social Stager Club. If you’re not a member yet, April is genuinely the best time to join.
As a proud affiliate I am offering a bonus of a 1 on 1 half hour session where we discuss how to effectively articulate your value to Real Estate Agents when you sign up with the link below. This offer is good through the end of April 2026.
Complimentary Discovery Session
Together we will clarify your goals, uncover challenges that are preventing you from reaching those goals and discuss coaching options to help you create a life and business that is on fire! 🔥🔥🔥
I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website: https://coachingbymarianne.com
Instagram: @homestagercoachmarianne
You Tube Channel-https://www.youtube.com/@homestagersanddesignersonfire
Join my FB Group: Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/
FB Group: Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative
Visit my FB Coaching Page: https://www.facebook.com/CoachingByMarianneCherico/
Join my LinkedIn Group: Interior Redesign, Decorating and Real Estate Staging Professionals here.
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