In this episode I talk with Nikki Rausch, CEO of Sales Maven, an organization dedicated to authentic selling, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”.

With 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, Nikki shattered sales records in many industries, receiving multiple “top producer” awards along the way.

Today, entrepreneurs and small business owners from a wide range of disciplines hire Nikki to show them how to sell successfully and authentically, without being pushy or salesy.

Nikki’s three popular books are available at Amazon. And her podcast, Sales Maven, can be found on your favorite podcast platform.


In this episode you will learn:

Why convincing and manipulating is not an effective sales strategy (and what to do instead)

How to ask the right questions in the right way in a sales conversation and how to build relationship for a “win, win” outcome

How to warm up cold leads online

Nikki’s 5 steps in the Selling Staircase and how to sell authentically

How to recognize Buying Signals so that you can deepen the relationship and get closer to the close

What types of leading questions plant seeds in the Buyers mind in order to get them interested in hiring you

What is “dog calling energy” vs. “cat calling energy” and which is best in a sales conversation

What to do when someone says “I need to think about it” and how to make it easier for clients to make a decision

What to ask a potential client before you follow up

How to “position the close” and why “assuming the close” is not always ideal

Nikki’s thoughts on putting pricing on your website

What to do when someone pushes back on your pricing

Why discounting your prices diminishes your value and what to do instead

Don’t miss this insightful show. Head over to iTunes and subscribe to Home Stagers and Designers on Fire

Xo Marianne

P.S. I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunesI would really appreciate it. Thanks!

Don’t miss this insightful show. Head over to iTunes and subscribe to Home Stagers and Designers on Fire 

Connect with Nikki

Website- www.yoursalesmaven.com

Free ebook Closing the Sale

Connect with Marianne:

Set up a coaching discovery session to see if coaching is right for you.

Website– https://coachingbymarianne.com

Join my FB Group- Fire Up Your Home Staging Business https://www.facebook.com/groups/fireupyourhomestagingbusiness/

Join Our Facebook Group – Design for Today Collaborative https://www.facebook.com/groups/DesignForTodayCollaborative/

Visit my FB coaching page- https://www.facebook.com/CoachingByMarianneCherico/

Join my Linked in Group- Interior Redesign, Decorating and Real Estate Staging Professionals here