Have you ever wondered what it is like to be a million dollar stager?
Well you’ll get all the “inside skinny” in my latest podcast episode.
Listen in as Michelle Minch of Moving Mountains Design talks about how she built her LA staging company.
Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.
In this episode you will learn:
How Michelle began her Home Staging business in 2006 and what her business looks like now
How being featured in the LA Times helped explode Michelle’s business
What prompted Michelle to stop renting furniture and own her own inventory instead
How owning her own inventory impacted Michelle’s business model and profitability
Why it is important to know local laws governing who should be an employee and who should be an independent contractor
What it takes to be a Million Dollar Stager
What numbers to look at to make sure that you are being profitable
The 3 types of potential Staging clients and the 1 type Michelle spends most of her marketing dollars on
Why competing with lower priced Stagers is a “race to the bottom”
Xo Marianne
Interested in coaching with me?
Set up a complimentary coaching discovery session to see if coaching is for you!
I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Connect with Michelle:
Website- https://www.movingmountainsdesign.com
Facebook Group- Million Dollar Stager- https://www.facebook.com/groups/stagingsuccesscenter
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website– https://coachingbymarianne.com
Join my FB Group- Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/
FB Group-Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative
Visit my FB coaching page- https://www.facebook.com/CoachingByMarianneCherico/
Join my Linked in Group- Interior Redesign, Decorating and Real Estate Staging Professionals here.
Episode 52: Playing the Business Game to Win
In this session I talk about why it is so important to pay attention to what you are thinking and doing in order to take effective action in your business.
Episode 51: From Early Childhood Specialist to Thriving Home Stager
In this episode I talk with one of my fabulous coaching clients, Nancy Safran. Nancy came to me 5 years ago after being laid off from her position as an early childhood specialist. She was at a turning point and wanted to reinvent her previous career in interior design, but she was unsure where to begin.
Episode 50: Truth Bombs from One of my Clients
In this episode I talk with one of my fabulous coaching clients, Donel Beals. Donel is a designer and home stager on Cape Cod, Massachusetts. Join us as we discuss how coaching has impacted Donel’s business and life in very specific ways. Donel hired me 3 years ago when she was re building her design and staging career after devoting the past 14 years to her family.
Episode 49: The Same Circle Method
In this episode I talk with Bobby Tsui. Bobby is an author, speaker, coach, and entrepreneur from Los Angeles, CA. He’s the founder of The Same Circle Method, where he coaches interior designers by helping them make breakthroughs in social media. He also helps them develop influential positioning in their markets so they can grow their businesses profitably while staying in their genius zones.
Episode 48: Organically Growing a Staging Business
In this episode I talk with Helen Bartlett of Refined Interior Staging Solutions. A multi award winning stager, Helen has been featured in the local Newspaper, magazines and even HGTV’s show “Bargain Mansions”. In this episode, Helen takes us on a journey of how she singlehandedly built her thriving business from scratch.
Episode 47: Growing and Scaling a Multi State Staging Business
In this episode I talk with Ryan Marsh of Onstage. As one of three partners in this multi state staging company, Ryan has been instrumental in the financial growth and digitized systems and processes that help this successful company run like a well oiled machine. If you are thinking of expanding your staging business this episode is pure gold!
Episode 46: Strengthen Your Belief Muscle
In this new podcast episode I share why actionable steps are not enough and how your beliefs either empower you to create the results that you want or they sabotage your efforts.
Episode 45: Selling – The Customer Centric Way
In this episode I talk with Nikki Rausch, CEO of Sales Maven, an organization dedicated to authentic selling, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”.
Episode 44: A Multi Faceted Business
In this episode I talk with Pam Tiberia, owner of Spruce Interiors. A seasoned designer and award-winning home stager based in the Seacoast area of New Hampshire, Pam has helped hundreds of homeowners successfully style and stage their homes.
Episode 43: The Client Experience
In this episode I talk with my colleagues from the Design for Today Collaborative. Join Debbe Daley, Wendy Woloshchuk and I as we discuss how to optimize the experience for your clients from beginning to end and how to create clients for life!
Episode 42: The Art of Divine Selfishness
In this episode I talk with Brigitte Van Tuijl. Brigitte is a writer and master coach for women entrepreneurs. In the past two decades she’s helped thousands of women get clear on their true dream and make it real. Her clients have launched businesses globally, published their first books, doubled their incomes, and realized their most important goals and desires.
Episode 41: Your Brand by Design
In this episode I talk with Amber Griffiths. Amber is a Maker of Legends, and Brand Strategist of Your Brand by Design. She is a bestselling author, international speaker and sought-after Strategist to A-List and soon-to-be A-List players.
Episode 40: Racism Through Our Staging Sisters’ Eyes
In this newly released podcast episode I discuss racism with Deborah Plowden and Tamara Grant and how it effects our staging sisters in life and in business. It is so important that women support women and right now, our black sisters need us. In fact, they always have.
Episode 39: Profit First for Your Business
In this episode Michele Williams will share her insights into a Profit First business methodology to leverage your money. Join us as we discuss strategies that you might implement in your business in order to be more profitable.
Episode 38: Your Ideal Real Estate Agent Client Avatar
In this episode I am going to do a deep dive into why creating an IREACA (Ideal Real Estate Agent Client Avatar) is an effective tool to help you create more compelling emails, blogs and Newsletters in order to attract those agents who you would really like to work with.
Episode 37: A Real Estate Agent’s Perspective
In this episode Tony McDonnell and I will talk about how Home Stagers might approach Real Estate Agents, which agents to target, how to stand apart, the #1 misconception agents have about staging and what to do if agents don’t get back to you.
Episode 36: Pricing Strategies for Home Stagers
In this episode Catherine Lewis Brown and I will be talking about pricing strategies for Home Stagers. Pricing can be challenging for both new and seasoned stagers. Many stagers feel lost when it comes to setting prices that result in profitability. And let’s face it- profitability is Queen, right??? Join us as we discuss strategies that you might implement when setting and raising your prices.
Episode 35: Mental Toughness Through Change
In this episode I would like to talk with you about how to be mentally tough in times of change. As entrepreneurs we often have to navigate change in order to continue to grow.
Episode 34: Building a Home Staging Biz
In this episode Jennie Norris and I will be talking about how she rebuilt her Home Staging Business when she moved from California to Colorado and her best tips on building a staging biz.
Episode 33: Branding Wonderful Powerful Authentic YOU
In this episode I share insights on why it is more important than ever to build your following of ideal clients by understanding deeply who they are and conveying effectively who you are so that they choose you. People choose to work with people they know, like and trust. Learn how you can differentiate yourself from the competition, rise above the noise and become the “go to” stager or designer in your area