In this episode of Home Stagers and Designers on Fire, I talk with Grant Findlay-Shirras—serial entrepreneur, financial strategist, and co-owner of Dekora, a luxury staging, furnishing, and design company serving Calgary and Kelowna.

Grant’s entrepreneurial track record is remarkable—he built Parkbench into a $37M company without raising outside capital, scaled Canada’s largest mobile fitness franchise, and has led teams of over 80 people. Today, he helps creative entrepreneurs master their numbers so they can scale profitable, sustainable businesses.

As a former national champion tennis player turned business coach, Grant combines a high-performance mindset with deep financial clarity. At Dekora, he’s pioneered scalable systems for inventory, pricing, and profit—transforming design into a truly thriving business.

Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.

In this episode you will learn:

Why Grant and his wife bought Dekora and how they turned the company around

How he increased profits while simplifying systems

His philosophy on pricing (and why raising rates actually led to more sales)

How he ensures every labor fee is accounted for

Why he encourages his team to lose more jobs

The biggest bottleneck in Dekora’s growth—and how he plans to overcome it

Xo Marianne

Complimentary Discovery Session

Do you want to grow your Home Staging Business but feel stuck?
Are your marketing efforts producing crickets?
Would you like to learn simple ways to get Real Estate Agents to refer you over and over again?
If you’re ready to take your business from sporadic staging jobs to a successful staging company that supports the lifestyle you want, let’s talk.

Together we will clarify your goals, uncover challenges that are preventing you from reaching those goals and discuss coaching options to help you create a life and business that is on fire! 🔥🔥🔥

I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!

Connect with Grant:

Website – www.dekora.com

Instagram- @grantfindlayshirras

Connect with Marianne:

Set up a coaching discovery session to see if coaching is right for you.

Website: https://coachingbymarianne.com

Instagram: @homestagercoachmarianne

Join my FB Group: Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/

FB Group: Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative

Visit my FB Coaching Page: https://www.facebook.com/CoachingByMarianneCherico/

Join my LinkedIn Group: Interior Redesign, Decorating and Real Estate Staging Professionals here

 

Episode 5: How To Monetize Celebrity Status

Episode 5: How To Monetize Celebrity Status

In this episode Rachel Moriarty talks about how she monetizes celebrity status to build her design empire.

Learn how Rachel built her business to attract high quality design clients, brand ambassadorship, licensing agreements and even an HGTV segment.

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Episode 4: Design Files E Design

Episode 4: Design Files E Design

In this episode Sheilah MacSporan, co founder of DesignFiles, discusses how edesign can help you create more business, reach more clients, build better processes, streamline your design jobs and leverage your time better.

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Episode 3: Strategic Social Media Strategies

Episode 3: Strategic Social Media Strategies

In this session Darla Powell will discuss how she uses Strategic Social Media Strategies to build her Interior Design business as well as the businesses of other designers.

Join us as we discuss what is working today in the social media playground and how you, too can leverage these platforms.

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Episode 1: Welcome to this Podcast and Mindset Hacks

Episode 1: Welcome to this Podcast and Mindset Hacks

Welcome to the first episode of Home Stagers and Designers in Fire. I am Marianne Cherico and I am delighted to be your host.

My goal is to bring you lots of valuable information that will help you grow your Home Staging and/or Design Business. This first session is a quick intro to how Mindset effects your success!

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