In this episode of Home Stagers and Designers on Fire, I talk with Grant Findlay-Shirras—serial entrepreneur, financial strategist, and co-owner of Dekora, a luxury staging, furnishing, and design company serving Calgary and Kelowna.

Grant’s entrepreneurial track record is remarkable—he built Parkbench into a $37M company without raising outside capital, scaled Canada’s largest mobile fitness franchise, and has led teams of over 80 people. Today, he helps creative entrepreneurs master their numbers so they can scale profitable, sustainable businesses.

As a former national champion tennis player turned business coach, Grant combines a high-performance mindset with deep financial clarity. At Dekora, he’s pioneered scalable systems for inventory, pricing, and profit—transforming design into a truly thriving business.

Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.

In this episode you will learn:

Why Grant and his wife bought Dekora and how they turned the company around

How he increased profits while simplifying systems

His philosophy on pricing (and why raising rates actually led to more sales)

How he ensures every labor fee is accounted for

Why he encourages his team to lose more jobs

The biggest bottleneck in Dekora’s growth—and how he plans to overcome it

Xo Marianne

Complimentary Discovery Session

Do you want to grow your Home Staging Business but feel stuck?
Are your marketing efforts producing crickets?
Would you like to learn simple ways to get Real Estate Agents to refer you over and over again?
If you’re ready to take your business from sporadic staging jobs to a successful staging company that supports the lifestyle you want, let’s talk.

Together we will clarify your goals, uncover challenges that are preventing you from reaching those goals and discuss coaching options to help you create a life and business that is on fire! 🔥🔥🔥

I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!

Connect with Grant:

Website – www.dekora.com

Instagram- @grantfindlayshirras

Connect with Marianne:

Set up a coaching discovery session to see if coaching is right for you.

Website: https://coachingbymarianne.com

Instagram: @homestagercoachmarianne

Join my FB Group: Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/

FB Group: Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative

Visit my FB Coaching Page: https://www.facebook.com/CoachingByMarianneCherico/

Join my LinkedIn Group: Interior Redesign, Decorating and Real Estate Staging Professionals here

 

Episode 91: Designing Model Apartments

Episode 91: Designing Model Apartments

Jodie started her staging business in 2017 and has pivoted into residential and commercial design targeting multi family property management groups. Her specialty is providing luxurious model apartments, working community areas as well as outdoor rooftop lounges and leasing offices.

read more
Episode 89:  Leading a Fulfilled Life and Business

Episode 89: Leading a Fulfilled Life and Business

A fulfilled life is sometimes described as being perfectly alive, filled with purpose and satisfaction, involving vision and requiring intensive alignment with what you value most—a highly meaningful life. And a highly meaningful life means something different for everyone

read more
Episode 85: What You Need To Know When Building Or Growing Your Website

Episode 85: What You Need To Know When Building Or Growing Your Website

After more than 20 years delivering marketing technology solutions for corporate clients, Judy left the corporate world to start her own business JB Home Style Interiors, doing staging and interior redesign. A couple of years in, she re-discovered her inner geek and pivoted to help other creatives build their websites

read more
Episode 82: From Marketing Career to Home Staging/Design Business

Episode 82: From Marketing Career to Home Staging/Design Business

Leah is the owner of LJ Interiors, a design and home staging company in Chaska, MN. Leah spent over 12 years in Marketing helping clients choose the perfect color or color scheme to create dramatic transformations and captivating results and now draws on those skills as she helps clients in their homes.

read more
Episode 80: Money Management and Mindset

Episode 80: Money Management and Mindset

As a money management and mindset coach, Erinn Bridgman empowers female entrepreneurs to design a business that is not just ‘profitable’, but actually grows their personal wealth.

read more
Episode 76: Knowing your financials

Episode 76: Knowing your financials

Knowing your numbers helps you make better business decisions so that your money is working for you.
In this episode of Home Stagers and Designers on Fire I interview Danielle Hayden of Kickstart Accounting.

read more