In this podcast episode of Home Stagers and Designers on Fire, I chat with Christine Rae founder of CSP International™ Staging & Decorating BUSINESS Academy.
A passionate educator, Christine has mentored thousands of professionals empowering them to build successful careers in the staging and decorating industries.
Christine has been recognized for her work, garnering numerous awards, cementing her reputation as a thought leader and advocate for excellence. She is also a celebrated speaker and best-selling author, sharing her expertise to inspire positive change and elevate industry standards.
Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.
In this episode you will learn:
What Home Stagers struggle with the most
What Christine learned about sales in the corporate world and how to play the “numbers game” effectively
Why it is important to differentiate your business so that Real Estate Agents aren’t choosing your company based on price
Why it is not enough to be the best stager in order to succeed in business
How working with Michael E. Gerber helped Christine look at business strategy and create a long-term business plan
The importance of networking and how to generate referrals
Why we should stop talking about staging and what to say instead
Xo Marianne
Your Smokin’ Hot Business & Life Plan: A 3-Session Coaching Program for Ambitious Home Stagers
Take your Home Staging business to new heights with this powerful 3-part coaching program designed specifically for ambitious stagers ready to build a business and life that sizzles with success.
“Your Smokin’ Hot Business & Life Plan” will guide you in defining your goals, crafting a strategic roadmap, and implementing the steps needed to achieve lasting results. And you will have my eyes looking at your business in our 2/one on one coaching sessions.
You’ll get tools to sharpen your vision, align your personal and professional goals, and build actionable strategies that fuel both business growth and life satisfaction.
Normally I charge $299 for one coaching session with me but in this package you’ll get 2 sessions for the price of one and a video walking you through my 2025 business and life plan. You’ll also get worksheets and tools to help you stay on track and implement your plan.
Perfect for stagers eager to become leaders in their field and live life on their terms!
I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Connect with Christine:
Website: https://www.stagingtraining.com/?aff=cherico
Free Workshop: Essential Pricing & Marketing Strategies for Stagers and Decorators: https://attendee.gotowebinar.com/recording/9147468789950296491
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website: https://coachingbymarianne.com
Instagram: @homestagercoachmarianne
Join my FB Group: Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/
FB Group: Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative
Visit my FB Coaching Page: https://www.facebook.com/CoachingByMarianneCherico/
Join my LinkedIn Group: Interior Redesign, Decorating and Real Estate Staging Professionals here.
Episode 181: The Story Behind a Growing Boutique Staging Business
Want to know what it’s like to run a boutique Home Staging Company in California? Thinking about making your first hire but not sure what to focus on? Wondering what it might be like to expand into a warehouse that ticks all your boxes? In this episode I talk with...
Episode 180: Stop Blending In- Start Standing Out
Are you “doing all of the marketing” but nothing seems to be working? Do you want to stand out as a Home Stager? Would you like to be more effective when articulating your value? If you answered yes to any of these questions, you are going to love this episode with...
Episode 179: Inside a Successful Boutique Staging Company
Ever wonder what it might be like to own a “boutique” staging company? In this episode I interview Kristen and Amy, co-founders of Salt + Pine, a boutique home staging company based in Rhode Island- known for its distinctive style and strong brand presence. Together...
Episode 178: From Home Stager to Full Interior Designer
Have you ever wondered what it would really take to transition from a home staging business into full-service interior design?In this episode, Juliana Ewer, Owner and Principal Designer of J Squared Home Designs, shares how she successfully made that transition and...
Episode 177: Fire Horse Energy and the Home Stager who is Ready to Rise
According to Chinese astrology, this is the year of the Fire Horse - a rare cycle of bold energy, rapid transformation, and courageous visibility. And whether you follow astrology or simply feel that something is shifting, this episode will help you understand how to...
Episode 176: Staging in a Rural Market- What Actually Works
What does it really take to build a thriving staging business in a rural market — without burning yourself out or saying yes to everything? In this episode, I’m talking with my former coaching client Amy Nelson, a Home Stager who’s carved out a powerful, profitable...
Episode 175: Out of the Box Marketing Ideas that Work
In this episode of Home Stagers and Designers on Fire I interview Lauren Brown of A Designer’s Touch. After a successful 33-year career, Lauren retired—and then boldly launched her design firm at 65 years old. Her creative marketing has included billboards, movie...
Episode 174: The Comeback of Vintage and Design Trends Shaping 2026
In this episode of Home Stagers and Designers on Fire, I’m joined by award-winning interior designer Debbe Daley for a rich, eye-opening conversation about design trends, the return of vintage, and how to use it with intention in both home staging and interior design....
Episode 173: The Identity Upgrade Behind Big Bodacious Goals
This year, I want to invite you to think about goals differently. Most people set goals that won’t disrupt their life, their identity, or their nervous system. They choose goals that are sensible, comfortable-Goals their brain can agree to without breaking a sweat....
Episode 172: Bold Branding that Builds Confidence and Clients
Have you ever wondered how to set your business apart from the competition? Do you know what it takes to build an unforgettable brand? Are you ready to stand out in your market? If you answered yes to any of these questions, you won’t want to miss this podcast...
Episode 171: New Year, New You, New Me- Choosing Growth Over Fear
This episode is a little different. Today, I’m pulling back the curtain and inviting you into a very raw, very honest conversation. As we step into a new year, there’s a lot of pressure to fix, hustle, and reinvent. But what if real growth doesn’t come from doing...
Episode 170: The One Thing Successful Stagers are Doing Differently
Ever wonder what sets successful Home Stagers apart from the ones who are struggling? Check out this podcast episode and get the clarity you need to make 2026 your best year ever! Listen to the podcast below or subscribe on Apple, Spotify and most major podcast...
Episode 169: Seven Phases of Business Growth (Part 2)
Ever wonder what to focus on in each stage of growing your business—and what pitfalls to avoid along the way? In this episode, I talk with Grant Findlay Shirras, a serial entrepreneur and business strategist who’s mastered the art of scaling creative companies...
Episode 168: Pay at Close Option for Home Staging
Have you ever struggled with Sellers who can’t pay your fee? Do you wish that you could win more jobs by offering a pay at close option? If you said yes, my latest podcast episode is custom tailored to YOU! Max Kuhl, Chief Growth Officer at Notable, answers your...
Episode 167: Seven Phases of Business Growth (Part 1)
Ever wonder what to focus on in each stage of growing your business—and what pitfalls to avoid along the way? In this episode, I talk with Grant Findlay Shirras, a serial entrepreneur and business strategist who’s mastered the art of scaling creative companies...
Episode 166: 🔥 The Inner Fire – What It Takes to Win Big
Have you ever wondered what separates the doers from the dabblers…the winners from the wishers? In this fiery episode of Home Stagers and Designers on Fire, we’re diving deep into what it really takes to rise above average and play a bigger game. Success isn’t just...
Episode 165: From Solo Stager to Franchise Owner
Have you ever wondered what it would be like to own a Home Staging franchise? In this episode, I sit down with Alexa Centano, founder of VELLA HAUS—a luxury staging franchise designed to help stagers build profitable, high-end businesses with confidence. VELLA HAUS...
Episode 164: The Freedom Formula-Let Go and Level Up
What if the secret to growing your business wasn’t another perfect Instagram post or an envy-worthy portfolio… but learning to let go? In this episode, we’re diving into what happens when you release your attachment to the outcome — and instead take bold, intentional...
Episode 163: Upselling Staging and Design Services
Have you ever wondered what extra services you could offer that would delight your clients—and add more revenue to your business—without adding a ton of extra work? That’s exactly what we’re talking about in this week’s episode of Home Stagers and Designers on Fire. I...
Episode 162: Math, Mindset and Team Building
What happens when two coaches who live and breathe Home Staging biz talk shop? You get one juicy, strategy-packed conversation you won’t want to miss. In my latest episode of Home Stagers and Designers on Fire, I sit down with fellow coach (and host of the Staging...























