Want to learn how to make sure that you are being profitable in your Interior Design Business?
In my latest podcast episode of Home Stagers and Designers on Fire I interview Nancy Ganzekaufer. Nancy is a sought-after Interior Design Coach, Certified Body Language Training Professional, Keynote Speaker and Author.
In this episode we discuss a tool that Nancy created in order to make sure that Designers were charging based on profitability.
The KEY™ lets you quickly and accurately calculate pricing estimates for your clients no matter which type of design service you offer.
The KEY™ also includes these essential bonus resources:
✔️ Project Scope Planner
Helps you think through every aspect of your project so you include each and every detail
✔️ Good, Better, Best Guide
A pricing guide to help you set expectations for your clients on the appropriate investment amounts (aka budgets) for each room
✔️ Client Proposal Templates
Four (4) fully customizable Canva Proposal Templates that align perfectly with The KEY™: The Designer’s Ultimate Pricing Tool. Go from potential to paying client seamlessly!
I am a proud affiliate of The KEY™:
Listen to the podcast here:
In this episode you will learn:
The #1 thing that Interior Designers struggle with when pricing their services
How “The Key” helps Designers confidently price their services for profitability
How “The Key” helps Designers price their jobs for different business models
Why new Designers might charge differently than seasoned Designers
Nancy’s thoughts on charging hourly vs. flat fee
How “The Key” helps you break down cost of goods sold with a good, better, best system
Why it is so important to know how many hours a project takes, whether you charge hourly or flat fee
Xo Marianne
Interested in coaching with me? – Set up a complimentary coaching discovery session to see if coaching is for you!
I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website– https://coachingbymarianne.com
Join my FB Group- Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/
FB Group-Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative
Visit my FB coaching page- https://www.facebook.com/CoachingByMarianneCherico/
Join my Linked in Group- Interior Redesign, Decorating and Real Estate Staging Professionals here.
Episode 125: Design Curious? This episode is for YOU!
In this episode of Home Stagers and Designers on Fire I talk about how I might 10x my efforts in order to get better results winning the business of Real Estate Agents.
Episode 124: 10 X Your Real Estate Agent Referrals
In this episode of Home Stagers and Designers on Fire I talk about how I might 10x my efforts in order to get better results winning the business of Real Estate Agents.
Episode 123: From Home Stager to Wellness Design
In this episode of Home Stagers and Designers on Fire I talk with Kristyn Perreira of Reforma Interiors. Her journey began with Home Staging, where her keen eye for space, color, and style earned her numerous awards and recognition. Today, she is a trailblazer in the...
Episode 122: Unpacking the NAR Settlement and it’s Effects on the Home Staging Industry
The recent settlement with the National Association of Realtors has caused quite a stir and many Home Stagers are curious about how this might impact their business. In this podcast episode of Home Stagers and Designers on Fire I explain how the settlement will change...
Episode 121: Ten Mistakes New Stagers Make When Growing Their Business
As a New Home Stager it can be overwhelming to decide what to focus on in order to grow your business. And it is easy to get caught up doing things that can wait and not doing enough to get business in the door. Let’s face it….we all want to do what feels comfortable...
Episode 120: How to Explode Your Business Using AI
Have you ever wondered how AI might help you improve your design skills, work more effectively, work remotely, leverage your time or streamline your processes. Have you heard of Chat GPT but don’t really know much about other ways you might incorporate AI into your...
Episode 119: Golden Nuggets of Wisdom from the CEO of RESA
Have you ever wondered what the most common struggles of new Home Stagers are? Or seasoned Stagers? Are you curious about how the Home Staging Business has evolved and what is in the cards for the future? Join me as I interview Shell Brodnax, CEO of the Real Estate...
Episode 118: The Importance of Email Marketing
Have you ever wondered where the best place to spend your time is when it comes to marketing your business? In this episode I interview Heather Cook of the Social Stager and she goes into detail about why email marketing is her #1 marketing strategy. Listen to the...
Episode 117: Top 10 Marketing Strategies for Stagers and Designers
If you are confused about where to put your marketing efforts for optimal results, this episode is for you. In this episode I interview Heather Cook of the Social Stager and she goes into detail about her top 10 marketing strategies. Listen to the podcast here: In...
Episode 116: How to Streamline Your Business with Chat GPT
Have you ever gotten stuck writing content for emails, your website, blog or social media posts? Or maybe you don’t send out emails to your Ideal Clients or market your business on social media because you simply don’t have the time. Well if this is you, you are going...
Episode 115: Bring on 2024 and Reflections on 2023
In my latest podcast episode of Home Stagers and Designers on Fire I talk about why it is important to reflect on your wins from 2023 before creating your 2024 Business and Life Plan.
Episode 114: How to Work with a Pro Organizer
In this episode of Home Stagers and Designers on Fire I talk with Samantha Brown, The Pro Organizers Coach. Listen in as Samantha shares valuable information from her experience as a professional organizer and decluttering specialist.
Episode 113: Create a Menu of Services You Love
In this episode of Home Stagers and Designers on Fire I talk with Julea Joseph of Reinventing Spaces. Julea is an interior stylist, Home Stager, and educator based in Chicago. She has appeared on HGTV and other media outlets as an expert in her field locally and nationally over the years.
Episode 112: Create a Compelling Brand and Attract Your Ideal Clients
In this episode of Home Stagers and Designers on Fire I talk with Heather Cook of the Social Stager about the importance of creating a compelling brand so that you stand out and attract your Ideal Clients.
Episode 111: The Pricing Conundrum for Home Stagers
Are you questioning your pricing because you are losing jobs to lower priced companies?
Do you struggle with whether or not to waste your time previewing a home because you have been burnt before?
If this is you, this podcast episode is just what you need to hear.
Episode 110: Create an Effective Instagram Strategy
In this episode of Home Stagers and Designers on Fire I interview Heather Cook of Social Stager. Heather is a multi-award-winning Home Stager with over a decade of experience in building and running one of the most successful home staging companies in Canada.
Episode 109: Money Stories that Impact Profitability
Danielle is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits.
Episode 108: How Your Subconscious Mind Effects The Results You Get
In my latest podcast episode of Home Stagers and Designers on Fire I talk with David Neagle. David is a speaker, best-selling author, founder of the multimillion-dollar global consulting company Life Is Now, Inc, and host of the Business Daily News ranked podcast – The Successful Mind.
Episode 107: Lessons Learned Making Six Figures in the First Year of Home Staging Business
Prior to launching Genesis, Joke was a licensed Real Estate Broker. Joke’s work ethic was shaped by her early years growing up in Lagos, Nigeria where she was surrounded by inspiration and an expectation of excellence.
Episode 106: From Teacher to Investor to Home Stager
In my latest podcast episode of Home Stagers and Designers on Fire I talk with Andrea Bryant of Staged Right in Tampa, Florida. Andrea has been involved with most facets of real estate over the past 20 years from rehabbing to real estate sales and now home staging.
