In this podcast episode of Home Stagers and Designers on Fire, I talk with Heather Cook of the Social Stager.

Heather is proficient in creating websites for Home Stagers that convert leads into sales.

Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.

In this episode you will learn:

How to make your website user friendly

What your home page should be about

Why meta tags and descriptions are important

Why each page of your website should load quickly and what to do if it isn’t

The importance of simplifying webforms

What the main purpose is for your website

How to build trust with your website

How to leverage case studies and web content

How FAQ’s help people determine whether you are the right Stager for them

What you should have on your portfolio page

Ways to list pricing on your website

How to optimize your SEO on your website

Xo Marianne

Complimentary Discovery Session

Do you want to grow your Home Staging Business but feel stuck?
Are your marketing efforts producing crickets?
Would you like to learn simple ways to get Real Estate Agents to refer you over and over again?
If you’re ready to take your business from sporadic staging jobs to a successful staging company that supports the lifestyle you want, let’s talk.

Together we will clarify your goals, uncover challenges that are preventing you from reaching those goals and discuss coaching options to help you create a life and business that is on fire! 🔥🔥🔥

I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!

Connect with Heather:

Website – www.socialsavvystagers.com

Optimize Your Website to Attract Leads that Turn Into Customers- Part 1- https://coachingbymarianne.com/episode-142/

Connect with Marianne:

Set up a coaching discovery session to see if coaching is right for you.

Website: https://coachingbymarianne.com

Instagram: @homestagercoachmarianne

Join my FB Group: Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/

FB Group: Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative

Visit my FB Coaching Page: https://www.facebook.com/CoachingByMarianneCherico/

Join my LinkedIn Group: Interior Redesign, Decorating and Real Estate Staging Professionals here

 

Episode 25: Luxury Home Staging

Episode 25: Luxury Home Staging

In this podcast episode I talk with Birgit Anich about Luxury Home Staging.

Join us as and learn what it takes to position yourself as a luxury home staging specialist in your local market.

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Episode 24: Deliver First Class Service

Episode 24: Deliver First Class Service

In this episode Wendy Glaister shares her philosophy on delivering first class service to her design clients.

Join us as we talk about what Wendy does to “wow” her clients, make them feel special and treat them exceptionally well so that they feel incredibly valued and important.

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Episode 23: Instagram Strategies that Rock

Episode 23: Instagram Strategies that Rock

In this episode I talk with Mark McDonough about Instagram Strategies That Rock.

Join us as we talk about how to use this social media platform in order to grow your Interior Design or Staging Business.

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Episode 23: Sleep Well with Solid Contracts and Processes

Episode 23: Sleep Well with Solid Contracts and Processes

In this episode Debbe Daley of Debbe Daley Designs, Wendy Woloshchuk of Details Full Service Interiors and I are going to discuss some of the things that may come up in your design or staging business that may cause you to want to reconsider your processes or contracts so that you feel prepared for situations that you hadn’t thought about.

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Episode 21: Insights from a Well Designed Business

Episode 21: Insights from a Well Designed Business

In this episode LuAnn Nigara shares insights that she has learned from interviewing hundreds of Interior Designers and Home Stagers on her Insights from a Well Designed Business.

Join us as we talk about what makes these leaders in the design field so successful.

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Episode 20: Building A Lucrative Staging Consult Biz

Episode 20: Building A Lucrative Staging Consult Biz

In this episode Bobbie McGrath shares her secrets to building a lucrative occupied consult biz.

Join us as we talk about how this simple, low overhead business model can be your secret weapon to creating more revenue-the easy way.

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Episode 18: The Benefits of Group Coaching

Episode 18: The Benefits of Group Coaching

In this episode Laurie Mattson, Jennifer Dorsey and Tamara Grant discuss the benefits of Group Coaching.

Join us as we discuss how being in my group coaching program has impacted their business.

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Episode 17:  Psychological Selling

Episode 17: Psychological Selling

In this episode Dr. Nancy Zare shares her model for psychological selling.

Join us as Nancy enlightens us on why identifying and understanding different personality types helps us to build better relationships and “sell” our services more effectively.

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Episode 16: A Fun Overview of Feng Shui

Episode 16: A Fun Overview of Feng Shui

In this episode Christina Rodriguez enlightens us on the principles of feng shui.

Join us as we talk about how the flow of “chi” energy in your home effects money, success, romance and so much more. And learn how you might use these concepts in staging or design jobs.

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Episode 15: The Marketing Journey

Episode 15: The Marketing Journey

In this episode Michelle Binette discusses her journey from a marketing career to an Interior Design business.

Join us as Michelle shares her golden nuggets of wisdom on the path to build her career.

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Episode 14: Marketing Your Interior Design Business

Episode 14: Marketing Your Interior Design Business

In this episode Claire Jefford discusses how she found and embraced proven marketing strategies that have helped her grow her Interior Design Business.

Join us as we talk about how to become more compelling in your marketing by finding what works for you.

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Episode 13: How Confidence Impacts Your Marketing

Episode 13: How Confidence Impacts Your Marketing

In this session Kate the Socialite and I will discuss how confidence impacts your marketing.

Join us as we talk about how to become more compelling in your marketing by overcoming fears and limiting beliefs and sharing your authentic voice.

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Episode 11: Mindset Hacks For Selling Your Services – Part 1

Episode 11: Mindset Hacks For Selling Your Services – Part 1

In this episode Marianne Cherico discusses mindset hacks that help you “sell” your services without feeling salesy. You will learn how to do a deeper dive into what your clients really want, how to be clear about the benefits that you offer ,how to handle fear and so much more!

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Episode 10: Video Strategies That Rock

Episode 10: Video Strategies That Rock

In this episode Tori Toth discusses specifics about how to use different video platforms to grow your business. Whether your marketing and visibility strategy focuses on You Tube, Facebook, Instagram or Linked In, it is important to be intentional about how to use each of these platforms for optimal results. You will learn best practices for leveraging video in social media and so much more!

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Episode 9: Reno Project Management

Episode 9: Reno Project Management

Join us as we discuss Debbe Daley’s approach to renovation, how she mitigates liability for contractors while overseeing projects, how packages help set up client expectations better, and so much more!

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Episode 8: Secrets to Buying Wholesale

Episode 8: Secrets to Buying Wholesale

If you would like to start buying furniture and accessories for your home staging company, this is the episode for you.

You will learn what to ask yourself before you start investing, what you will need in order to open up accounts, what home stagers should invest in, what inventory and financial management systems Michelle recommends, how to price for rental furniture and so much more!

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Episode 7: Write Cracklin’ Hot Copy

Episode 7: Write Cracklin’ Hot Copy

In this episode Nancy shares her best tips for creating great copy that magnetizes your ideal clients.

Learn how great copy inspires your clients to take action on their own behalf.

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