Ever wonder what it might be like to own a “boutique” staging company?
In this episode I interview Kristen and Amy, co-founders of Salt + Pine, a boutique home staging company based in Rhode Island- known for its distinctive style and strong brand presence.
Together they’ve built a company that prioritizes thoughtful design, profitability, and a carefully curated client experience.
Salt + Pine’s work and design perspective have been featured in publications including Apartment Therapy, Architectural Digest, and HGTV.
Hear the story behind their business and how they’ve built a profitable boutique staging company in a competitive market.
Listen to the podcast below or subscribe on Apple, Spotify and most major podcast platforms.
In this episode we talk about:
Why Kristen and Amy intentionally chose to build a boutique staging company rather than a high-volume operation
How they stay profitable while competing with lower-priced staging companies
The role their unique style and brand identity have played in their success
Where most of their staging business actually comes from
What they would recommend to someone who wants to build a boutique home staging company
How they educate real estate agents about the true value and pricing of staging
Why they added furniture marketing on their website as an additional revenue stream
How they built a team that allows them to grow and scale the business
What they’ve learned is most important when hiring the right people
If you’re a home stager wondering whether a boutique staging model could work for your business, this conversation offers an inside look at how one company has built a successful and sustainable approach.
Xo Marianne
Complimentary Discovery Session
Together we will clarify your goals, uncover challenges that are preventing you from reaching those goals and discuss coaching options to help you create a life and business that is on fire! 🔥🔥🔥
I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
Website –www.saltandpinehome.com
Instagram- @saltand pinehomestaging
Connect with Marianne:
Set up a coaching discovery session to see if coaching is right for you.
Website: https://coachingbymarianne.com
Instagram: @homestagercoachmarianne
You Tube Channel-https://www.youtube.com/@homestagersanddesignersonfire
Join my FB Group: Fire Up Your Home Staging Business: https://www.facebook.com/groups/fireupyourhomestagingbusiness/
FB Group: Design for Today Collaborative- https://www.facebook.com/groups/DesignForTodayCollaborative
Visit my FB Coaching Page: https://www.facebook.com/CoachingByMarianneCherico/
Join my LinkedIn Group: Interior Redesign, Decorating and Real Estate Staging Professionals here.
Episode 105: How Yoga Impacts Your Life and Business
In my latest podcast episode of Home Stagers and Designers on Fire I talk with Donna Morrin. Donna is a 500 hour certified yoga instructor trained in the Tantra lineage, and holds additional certifications in meditation instruction and somatic therapeutic techniques. Donna travels around New England teaching people how to get back into their bodies and find peace in the chaos.
Episode 104: How to Run a Staging and Organizing Business
In my latest podcast episode of Home Stagers and Designers on Fire I talk with Ashley Rapp. Ashley is the Owner of HELLO! Staging+Organizing and an Accredited Staging Professional as well as an Expert Organizer. Ashley helps potential buyers envision themselves living in the home repurposing what the client already has while also removing the excess items that overwhelm the space.
Episode 103: Musings on Marketing and Selling
In my latest podcast episode of Home Stagers and Designers on Fire I discuss my thoughts and strategies for marketing or “selling” your Home Staging or Design services.
Episode 102: Business is an Inner Game Job
In my latest podcast episode of Home Stagers and Designers on Fire I discuss why inner game alignment is always the foundation for business success. When you are growing your business you must grow as a person.
Episode 101: Get Great Results with Staging Consultations
In my latest podcast episode of Home Stagers and Designers on Fire I discuss how I get great results for my Sellers with my staging consultations. Most of my consultations are paid for by Agents who refer me over and over again.
Episode 100: Reflections on The Dance of Life and Business
In my latest podcast episode of Home Stagers and Designers on Fire I reflect on both the good and bad in life and business since my husband died in March 2022. It’s been a challenging year and yet I have grown personally and professionally in so many ways and I want to share with you what resilience looks like for me.
Episode 99: The Key to Profitability for Interior Designers
In my latest podcast episode of Home Stagers and Designers on Fire I interview Nancy Ganzekaufer. Nancy is a sought-after Interior Design Coach, Certified Body Language Training Professional, Keynote Speaker and Author.
Episode 98: How I Get Over 95% of my Business from Agent Referrals
In this episode I talk about how I built my staging business, since 2005, by getting over 95% of my business from Real Estate Agent Referrals.
Episode 97: The Social Savvy Stager
Welcome to episode #97 of Home Stagers and Designers on Fire. In this episode I interview Heather Cook, a multi-award-winning Home Stager with over a decade of experience in building and running one of the most successful Home Staging companies in Canada.
Episode 96: Running an LA Home Staging Business
Welcome to episode #96 of Home Stagers and Designers on Fire. In this episode I interview Robin DeCapua,a home staging specialist with over a decade of experience.
Episode 95: Create a Business That is in Alignment with Your Core Values
In this episode I interview Dawn Drew, a successful business owner and entrepreneur in Raleigh, NC. As a Home Stager, Designer, House-Flipper, and NC Real Estate Agent, Dawn’s commitment has always been to personal growth, her own and those around her.
Episode 94: Business Productivity Consultant
Check out my latest episode of Home Stagers and Designers on Fire. In this episode I talk with Shanice Miller, a Business Productivity Consultant with Taskly Group
Episode 93: Cape Cod Designer and Stager on Work Life Balance
Welcome to episode #93 of Home Stagers and Designers on Fire. Donel Beals has been one of my coaching clients for 5 years and has built a thriving Staging/Design business on Cape Cod.
Episode 92: Team Collaboration Business Model- Staging Company
In this episode I interview Monica Murphy of Preferred Staging serving Northern Virginia, Washington DC and suburban Maryland.
Episode 91: Designing Model Apartments
Jodie started her staging business in 2017 and has pivoted into residential and commercial design targeting multi family property management groups. Her specialty is providing luxurious model apartments, working community areas as well as outdoor rooftop lounges and leasing offices.
Episode 90: How to Win the Business of RE Agents and Broker/Owners
In this episode I interview Jennifer Mello, Massachusetts and Rhode Island Real Estate Broker and owner of the Mello Group. Jenn has been a well respected, top performing agent since 2005.
Episode 89: Leading a Fulfilled Life and Business
A fulfilled life is sometimes described as being perfectly alive, filled with purpose and satisfaction, involving vision and requiring intensive alignment with what you value most—a highly meaningful life. And a highly meaningful life means something different for everyone
Episode 88: Concierge Home Staging, Estate Sale, and Real Estate Business
In this episode I am delighted to talk with Tracy Molendi. Tracy started her business as a Professional Organizer. She then added Staging Services, Design work, Senior Downsizing, Estate Sales, and a Retail Store to her menu of services.
Episode 87: Year Long Design Job on the Coast of Maine
Have you ever wondered what it would be like to do a really large design job from soup to nuts? In this episode Debbe Daley dishes on what it was like for her, the trials and tribulations of taking on a project this large in scope.
Episode 86: Home Stagers- Build Your Relationship with RE Agents by Volunteering in the Community
Cathy Lee has built a lucrative staging business by being active in her community. She shares how being involved has benefitted her both professionally and personally and how “giving back” feels really good, a “win, win”.
